Protecting and Growing Your Wealth: The Importance of Evidence-Based Investing
If you have accumulated wealth you understand that the only way to protect and grow it is by investing in assets that outpace inflation. While most people recognize the importance of safeguarding their wealth, current market volatility can put people off investing in the markets.
Navigating Uncertainty in the Markets
Current global events, such as the world trade war, can make investors anxious and reluctant to invest until markets stabilize. However, trying to time the market – investing only during “good” days – is virtually impossible. History shows that most investors don’t even achieve the return that the market provides if you just invested in an index fund, because they react emotionally to market volatility. This phenomenon, known as the behaviour gap, is driven by behavioral biases. Read more about this here (bottom of page).